In the world of web design, we often assume a business owner meets with us because they are looking for more customers through channels like search engine optimization (SEO), social media promotion, or paid digital advertising. However, we sometimes meet with marketers who don’t necessarily want or need to get customers through these channels. Their businesses are doing just fine without online lead generation.
Does that mean those clients should pass on business web design? Or that you should, if you’re in the same shoes?
Absolutely not. For one thing, just because you don’t need internet leads doesn’t mean you shouldn’t be trying to attract them. Most comp